The Carpano vermouth museum on the first floor of Eataly Torino Lingotto, in the brand's former factory. It traces vermouth from Benedetto Carpano's 1786 Turin recipe through the Punt e Mes and Antica Formula era.
Address: Via Nizza 230/14, 10126 Torino TO, Italy, Piedmont
The 11th-century castle above the Langhe vineyards houses the Langhe ethnographic museum, Cavour family heirlooms and the Enoteca Regionale Piemontese Cavour, the first regional wine shop in Piedmont, set up 1967.
The WiMu wine museum inside the Castello Falletti di Barolo, opened 2010 and designed by Francois Confino. Twenty-five rooms over five floors trace wine in culture, history and the senses above the Barolo cellars.
The museum galleries at Casa Martini in Pessione tell the story of Martini & Rossi vermouth since 1864, including a museum of the history of oenology in the cellars beneath the historic plant.
