Museums and interpretive centres in Naoussa that tell the region's wine story.
A guide to wine museums in Naoussa.
A neoclassical 1908 building on Hatzimalousi Street, once owned by the Boutaris family, houses the Wine and Vine Museum: fermentation vats, barrels, demijohns and a mapped producer wine trail.
Tasting: Self-guided museum visit through fermentation vats, wine barrels, demijohns, raki vats and harvest tools, with a vineyard information program called The Roads of Wine and wine samples from local producers; an educational game is offered for younger visitors.
Peak wine-travel season in Naoussa is spring through autumn, with harvest the standout window.
classified-growth and grand-cru estates require booking days to weeks ahead; smaller family domaines often take walk-ins midweek.
most estates open 10:00 to 17:00 by appointment, often closed Sunday and Monday.
tipping is not expected at tastings; buying a bottle from the cellar door is the customary thank-you.
Ask the next local you meet what they would order. Naoussa rewards trust.