Ribeauville's growers turn the medieval centre into an open-air wine fair across a July weekend, with a pouring marquee, costumed parades and the village's Geisberg, Kirchberg and Osterberg Grand Cru estates.
Tip: Combine the fair with a daytime visit to neighbouring Hunawihr or Riquewihr to taste at calmer cellars; book a Ribeauville room months ahead since the village fills.
A two-day wine fair in the small Haut-Rhin village of Pfaffenheim, with the cooperative cave and independent growers pouring at long tables along the main street. The 2026 edition runs 10 to 11 July.
Tip: Pfaffenheim's Schneckenberg and Steinert vineyards sit above the village; pair the fair with a short hike up before the afternoon pouring starts.
Bergheim runs its Fete du Gewurztraminer across a July weekend in the walled-village centre, with growers pouring varietal flights focused on the signature aromatic. Year on year on the wine-route calendar.
Tip: Bergheim is one of the prettiest walled wine villages on the route; come early in the day to walk the ramparts before the festival crowd builds.
Marlenheim re-stages the wedding of L'Ami Fritz from Erckmann-Chatrian's 1864 novel every August, with a costumed procession and a parallel wine fair pouring Steinklotz Grand Cru and Marlenheim Cremant.
Tip: The procession is the photo moment; the fair around it is where you taste the village's wines, so plan the visit to catch both Saturday afternoon.
Guebwiller, home of the four-Grand-Cru Schlumberger estate, runs its wine fair in late August in the town centre. Growers pour Kessler, Kitterle, Saering and Spiegel Grand Cru flights alongside Cremant cuvees.
Tip: Pair the fair with a Schlumberger cellar visit if you can land one; Guebwiller's four Grand Crus are all worked by the Schlumberger estate.
The Wettolsheim wine fair takes the small village just south of Colmar through August with a marquee on the central square. Growers from Hengst and Steingrubler Grand Cru parcels pour alongside the village cooperative.
Tip: Wettolsheim makes a quieter alternative base to crowded Colmar in August; cycle in across the vineyards via Wintzenheim or Eguisheim.
Eguisheim, the circular medieval village south of Colmar, hosts the Fete des Vignerons on the last August weekend, with growers pouring along the colombages. Eichberg and Pfersigberg Grands Crus lead the lineup.
Tip: Eguisheim is classified among the Plus Beaux Villages de France; arrive early to wander the rings of the medieval centre before the festival fills the streets.